Friday, July 17, 2009

CSR Expo 2009 Proved Corporate Social Responsibility Alive in RP

Corporate social responsibility (CSR) is surely alive and well-practiced in the Philippines as companies prove that CSR is still an integral and indispensable part of the business processes during the CSR Expo 2009 held last July 9 – 10, 2009 at the SMX Convention Center, Mall of Asia Complex in Pasay City.

This year’s theme, “Business Unusual: S.O.S. (Skills, Opportunities, Sustainability)”, addresses the growing concern over the impact of the financial crisis on developing countries, particularly the poor. The conference aims to address the difficulties faced by micro-enterprises in this uncertain climate and how corporations and individuals can help them become sustainable by providing access to market, skills, and capital.

The 8th run of the CSR Expo, presented by League of Corporate Foundations and organized by TeamAsia, showcased exhibits of CSR programs and enterprise development projects of corporate foundations, trade associations, non-government organization partners, and community-based groups.

Well-renowned CSR advocate William Kramer, founder of the Global Challenge Network (GCN) and co-author of “The Next 4 Billion: Business Strategies for the Bottom of the Pyramid,” gave the keynote address during the two-day event.

Among the notable personalities who graced the event and shared their CSR strategies include Mr. Tony Tan Caktiong, Chairman and CEO of Jollibee Foods Corporation; Mr. Federico Lopez, Chief Executive Officer of First Gen Corp.; and Ms. Annie Garcia, President of SM Supermalls,

Mr. Tomás Sercovich, Corporate Responsibility Executive of Business in the Community Ireland; Dr. Jun Uriarte, Executive Director of ASEAN Foundation; and Mr. Paul Aquino, President and CEO of Energy Development Corporation headed the luncheon plenary primarily focused on crafting a CSR vision for the Philippines.

A special debate/panel discussion was staged which provided a platform for an open discussion on the relevance of CSR amidst current social and economic realities. During the debate, views of selected sectors were taken and discussed how business can effectively achieve its objective of helping the base of the pyramid.

Breakout sessions were held during the event which focused on numerous challenges and issues concerning CSR, its implementation, and new strategies to communicate it to the public. The event also featured various lecture series on entrepreneurial skills development.

CSR Expo 2009 is sponsored by sponsored by Lopez Group Foundation, Energy Development Corporation, San Miguel Corporation, Petron, Ayala Foundation, TeaM Energy, Jolibee Foundation, SM Foundation, Smart Communications, Inc., Aboitiz Foundation, Manila Water Company, Shanri-la Hotels and Resorts, Splash Foundation, Inc., Sun Life Foundation, Tan Yan Kee Foundation, Inc., Bato Balani Foundation, iBoP Asia ( Science And Technology Innovations For The Base Of The Pyramid In Southeast Asia) Motolite, Philam Foundation, Philippine Associated Smelting and Refining Corporation, Toyota Philippines, and World Vision Philippines. Souvenir Program Sponsor is Vibal Foundation, Inc.

Event partners are ASEAN Foundation, Fundacion Codespa, Management Association of the Philippines, PinoyME Foundation, and the following media partners: ABS-CBN News Channel, Insular Life,, Philippine Daily Inquirer, Business Mirror, Veritas 846kHz, and The Radio Partners, Inc., (Jam 88.3, Wave 891, Magic 89.9, Killer Bee FM, 99.5 RT, 103.5 Max FM).

For more information about the event, contact TeamAsia at (632) 757-3500 local 327, e-mail, or visit the event website at


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