Sunday, June 28, 2009

MAFBEX 2009 Set as RP's Largest Food Expo

Over 480 local booths and 60 international booths participated in the 3rd Manila Food and Beverage Expo (MAFBEX) 2009 held last June 17 – 21, 2009 at the World Trade Center in Pasay City.

Organized by Worldbex Services International, in cooperation with De la Salle – College of St. Benilde (DLS-CSB) - School of Hotel, Restaurant, and Institution Management (SHRIM), Hotel and Restaurant Association of the Philippines (HRAP), and Department of Tourism, the event was the biggest and most comprehensive food show of the year. MAFBEX 2009 serves as an avenue of small-scale and large-scale food businesses to attract potential buyers and promote local and international food business.

Philippine food legend Chef Nora Guanzon Villanueva – Daza with son Sandy and popular television show World Cafe Asia host and chef Bobby Chinn graced MAFBEX 2009. Chef Chinn held a special cooking demo, serving lobster paella and a Vietnamese dish.

The 5th ASEAN Bartending Championship served as one of the highlights of MAFBEX 2009, which was held last June 19. The international competition was jointly organized by HRAP and ASEAN Hotel and Restaurant Association. During the competition, young skilled professional bartenders from Brunei, Cambodia, Indonesia, Laos, Malaysia, Myanmar, Singapore, Thailand, Vietnam, and the Philippines presented unique concoctions while exhibiting their flairtending and bartending moves. The competition aims to promote and improve the standards of ASEAN bartending in the hotel and restaurant industry.

SHRIM also staged inter-school competitions on table setup, cake decoration, mocktail punch, and travel poster design during the four-day event.

The 3rd Manila Food and Beverage Expo is supported by the Association of Food Cart Owners and Suppliers Philippines, Inc., (AFO) Food Caterers Association of the Philippines (FCAP), Filipino International Franchise Association (FIFA), United Coconut Associations of the Philippines (UCAP), Flaming Olives Mobile Bar, and Philippine Amalgamated Supermarkets Association, Inc.,(PAGASA), and the following media partners: DWRR 101.9 For Life, ABS-CBN Publishing Inc., Apetite Magazine, Business Mirror, Business World, Buy and Sell Philippines, Celebrity Recipes Plus Home and Gardens Magazine, China Business Philippines, Cook Magazine, DZMM Radyo Patrol 630kHz, DZMM Teleradyo, Filbars, Food Magazine, Franchise Today , Manila Bulletin, Philippine Graphic, The Philippine Star, Seniors Magazine, Jam 88.3, Killer Bee FM, Wave 891, Magic 89.9, 99.5 RT, and 103.5 Max FM. MAFBEX 2009 is for the benefit of ABS-CBN Foundation, Inc.,

For more information about the event, contact Worldbex Services International at (632) 531-6374; 531-6350; 531-5044; 533-6988, fax (632) 533 2026, email or visit their website at


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